The New Nicky Vankets By JBC For DAA Collection Is In Store - And Our Competition Starts Today!
Author: Gladys C.K
Wednesday 27th of November 2013 04:10:49 PM

Today we’ve launched our new Facebook page for our project DAA & JBC. As you know, we have worked with many fashion brands such as H&M or Marc Jacobs in the past. In 2010, we welcomed one of the biggest names in the Belgian fashion industry, the JBC group, presenting a yearly collection by several designers and celebrities and this year we have a lovely evening wear collection by Nicky Vankets.

For those of you who are not familiar with JBC, the company was founded in 1975 by Jan Baptiste Claes, offering a wide variety of products from clothing to home stuff. Since then over 125 shops opened and JBC has become one of the most important chains in Belgium and Luxembourg. JBC clothing is designed for men, women and children and is characterised by colours, comfort and affordability as well as being influenced by international trends.


Nicky Vankets is a Belgian designer who studied at the London Fashion College and worked at London Fashion Week as his final project. Although being famous for his wedding dress creations, he soon decided to broaden his possibilities with the consecutive designs for famous names, such as the Miss Belgium organisation and Flemish celebrities.

I had a look at the pieces he created for the JBC & DAA project and I must say they couldn’t have come at a better time! With Christmas coming our way, I certainly recommend you to have a look at it as they’ve got free delivery for orders over 75€ and they’re even doing a 20% discount on these items until the 5th of December, so if you want to have your Christmas Eve or New Year look ready now to avoid last minute stress, you’ve got a few cool designs of dresses, jackets and suits for both men and women to choose from!

To make the launch even more exciting, today we’ve published our new Facebook page “DAA & JBC” and we prepared a little competition for you guys. The rules are simple: Take a picture of yourself wearing a piece from the collection during one of your Christmas events, post it on our wall and suggest a safe sex slogan, for example –


“If you’re old enough to have sex, you’re old enough to have SAFE sex”

We will then choose the best slogans and the prize will be one of 3 JBC vouchers 50€ worth or one of 3 DAA books (with a Tokio Hotel poster inside, a collector’s piece :)).

25% of the proceeds of the sales of this collection will benefit our Education Center, where we welcome students from all over the world to join us in our efforts and to learn and develop HIV/AIDS focused campaigns for youngsters.


So what are you waiting for? Take a look at the collection and see if there’s anything that tickles your fancy!

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