Ariana And The Rose: For The Love Of DAA
Author: Ninette Murk
Thursday 5th of September 2013 03:58:14 PM

Ariana DiLorenzo is a hybrid artist, equal parts showtunes chanteuse, singer-songwriter and synthpop girl. She writes brilliantly infectious pop songs and uses electronic music to present them in a rock context, as the frontwoman of her band, Ariana and the Rose. An Italian-American New Yorker with a background in theatre who attended the Tisch School of the Arts, she's the missing link between Barbra Streisand and Lady Gaga, with one foot in the classic-melodic past and the other in the synthetic future.
"What I'm going for is a more ‘real' aesthetic than most pop artists," she says, citing Florence and the Machine and Marina and the Diamonds as set-ups she admires. "I grew up loving singer-songwriters with attitude such as Fiona Apple and Ingrid Michaelson, but I also loved the synths and sexiness of Goldfrapp and Santigold. I spent time oscillating between the two genres before deciding where to land. Now I've found a way to create synthpop with proper instrumentation that, melodically and lyrically, comes from a singer-songwriter place."
Still only in her early-twenties, Ariana is something of a showbusiness veteran. She's also a huge fan of Designers against AIDS and has even put our DAA logo on the sleeve of her new album: "What I love most about Designer's Against Aids is their mission to reach young people on a global scale. The Internet is such an amazing tool to help unify people in many different countries and the DAA does this so effectively.

It has always been a priority of mine to not only use music to bring people together but to also use it for healing. I regularly sing to patients at Rivington House, a HIV/Aids facility on the Lower East Side of Manhattan and I'm always looking for new opportunities to help spread awareness. Singing for these patients has educated me so much about the daily struggle of living with HIV and Aids and taught me that one moment of connection, a song, can brighten a person's entire day.
It is so important for young people to know that they can spread awareness in their own way, whether it is with a video, a song or a t-shirt, no gesture is too small.
I love the way Designers Against Aids has used pop culture to create their own connection with youth across the world and bring the conversation about this disease into the mainstream media."


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